20%

Year-on-year conversion uplift

190%

Organic traffic growth

The Remarkable Difference: Powering BadRhino’s XXL Success Story 


The Solution
  • Brand new menswear site and platform launch within eight weeks
  • Integrated with parent company, Yours Clothing’s existing estate including ERP and warehousing
  • Bronto integration for email marketing
  • Many specific BadRhino integrations and customisations delivered – from labels to couriers
  • Powerful, integrated merchandising – including AI-driven recommendations, search and promotions tools.
The Results
  • 20% year-on-year increase in conversion
  • 190% increase in organic traffic after first year
Visit Badrhino.com

“With a huge amount of support from Remarkable we have been able to successfully launch our new menswear brand BadRhino. The future looks promising and we are excited to see how the brand grows. Now with a larger range of products, we can be a company that offers something for everyone.”

Amy Lindley , Yours Clothing

Bad Rhino The Challenge

After seeing such great results offering the latest plus size fashions to ladies throughout the world, the management team at Yours Clothing decided to launch a new brand offering men their own slice of great fashion – and BadRhino was born.

With the focus firmly fixed on replicating the success of Your Clothing, the management team wanted a platform that would get the new brand to market quickly, supporting a site that would deliver rapid growth and ROI.



Bad Rhino The Solution

After seeing such great results offering the latest plus size fashions to ladies throughout the world, the management team at Yours Clothing decided to launch a new brand offering men their own slice of great fashion – and BadRhino was born.

With the focus firmly fixed on replicating the success of Your Clothing, the management team wanted a platform that would get the new brand to market quickly, supporting a site that would deliver rapid growth and ROI.



Bad Rhino Stand-out Feature

To support the Yours Clothing team to manage the BadRhino brand, the platform was built with a headless approach – meaning all data (product, orders, customers, stock, content) is sent from the Remarkable Commerce Platform admin to the BadRhino storefronts using API’s. This headless approach, where the frontend is disconnected from the backend, enables speed of innovation and high-levels of scaling.

Bad Rhino The Results

  • 20% year-on-year increase in conversion
  • 190% increase in organic traffic after first year

Bad Rhino The Tech Stack

About Bad Rhino



BadRhino is the Men’s big and tall clothing brand from the team behind Yours Clothing.

Visit Badrhino.com

In Summary – With the focus firmly fixed on replicating the success of Yours Clothing, the management team wanted a platform that would get the new brand to market quickly, supporting a site that would deliver rapid growth and ROI.

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