Pure Collection
"Delighted with the speed of implementation, reliability and can do attitude Remarkable showed"
Mike Stainthorpe, Head of Ecommerce.

Immediately after replatforming, Pure Collection saw a 44% increase in organic non-paid traffic along with a significant increase in sales conversion.

Pure Collection is one of the UK’s leading luxury knitwear retail brands. Since 2002 the brand has been providing customers with beautifully made signature cashmere clothing.

Today, Pure Collection has become one of the largest independent direct and online retailers of cashmere in the world selling over 700,000 pieces a year with boutiques in Tunbridge Wells, York, Reigate, Guildford, Marlow, Northcote Road - London, Chichester and within concessions in John Lewis stores.

Pure Collection

Website preview


Client testimonial

"We worked with Remarkable to deliver 2 new websites for Pure Collection and were delighted with the speed of implementation, reliability and can do attitude Remarkable showed throughout the project. They delivered work on time and to budget in what was a challenging environment for such an ambitious project" Mike Stainthorpe, Pure Collection

How we helped our client

Langholm Investments acquired Pure Collection in June 2020 and Remarkable were asked to redevelop the online presence. In only a matter of weeks our highly experienced team hand-built and launched a new platform from scratch using our Remarkable Commerce platform and technologies.The new responsive ecommerce website has been launched in July 2020. The new site is now incredibly fast and easy to use with a much-improved customer journey, basket and checkout.The site has also been fully integrated with the internal ERP process platform, and the management team have clear end-to-end visibility of stock, logistics and merchandising for the brand throughout the business.

Features and Achievements

  • Fully integrated with the clients internal systems for stock management and order processing
  • Full Amazon UK Integration
  • Payments via Adyen, Paypal and Amazon
  • Fully integrated with Global-e for international fullfilment
  • Bronto Integration for Email Marketing
  • Affiliate Window integration.

Integrations and Technologies


Remarkable platform results

Even in a short time there has been a 44% Increase in organic non-paid traffic since re-platforming to Remarkable, along with a significant increase in sales conversion.

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