A perfect fit: Ben Sherman’s web platform success story
How a custom web solution helped elevate an iconic fashion brand
Client testimonial
Hear what our customers have to say about their experience with Remarkable Commerce.
"The Remarkable team has delivered a fantastic web platform that is fast, responsive, incredibly easy to use and fully integrated with our internal systems for stock and merchandising management."
The results
The Remarkable Commerce Platform has enabled Ben Sherman to achieve significant results in a short space of time - including immediate conversion rate improvements and consistent year-on-year growth.
year-one sales growth
Revenue growth since launch
Sales growth in 2020
year on year mobile conversion growth
Overview
Ben Sherman is a British iconic menswear brand operating in multiple territories, including a major presence in the USA. The brand is known for its classic and timeless style, with a focus on quality and attention to detail. Ben Sherman has a rich heritage and a strong reputation for quality and innovation.
The challenge
Following its acquisition by Marquee Brands in 2018, Ben Sherman wanted to embark on an aggressive growth strategy. But it was held back by an outdated Magento platform that throttled innovation and made it hard to deliver the customer experience expected of such an iconic brand
The new owners wanted to migrate to a new platform harnessing the latest technologies and providing all the tools, support and agility it needed to reboot its digital channels.
The solution: a new platform for growth
The Remarkable Commerce Platform was identified as the ideal choice and a new, fully responsive, high performance online store was launched within weeks.
An iconic brand needs to deliver outstanding customer experience and service, and the Remarkable team's work to customise the platform delivered on every level - evidenced by an immediate uptick in performance as customers benefit from a much-improved journey, basket and checkout.
ERP
Seamless integration with the Oasys ERP platform creates efficiency and elevates customer service by providing clear, end to end visibility of stock, logistics and merchandising throughout the business.
Design
Responsive design transformed the customer experience for mobile users, with a 35% increase in mobile conversion rates.
Managment
An intuitive, drag and drop CMS, plus advanced promotions, search, merchandising and filtering modules enable efficient, adaptable commerce management.
Comprehensive integrations to meet all your needs
Remarkable Commerce supports a wide range of popular integrations that are essential for Ben Sherman. From payment gateways to CRM solutions, our platform connects effortlessly with the tools you need to optimise every aspect of your business.
Retail247
Apple Pay Payment Gateway Integration
Key features
The Remarkable Commerce Platform has enabled Ben Sherman to deliver a customer experience that reflects the brand's values and heritage, while providing the tools and support needed to drive growth.
Advanced promotion and voucher module
An advanced promotion and voucher module that allows Ben Sherman to create and manage promotions and discounts across its product range.
Internationalisation
Dedicated UK & US websites driven from a single platform.
Email marketing
Fully integrated with Klaviyo for email marketing and automation.
Fully responsive design and build
A fully responsive design and build that works seamlessly across all devices and screen sizes - ensuring a consistent user experience for all customers.
Advanced promotion and voucher module
An advanced promotion and voucher module that allows Ben Sherman to create and manage promotions and discounts across its product range.
Search
Advanced filtering and site search systems using our own search engine.
Bespoke CMS
A bespoke CMS that streamlines and adds pace to content management, enabling Ben Sherman to make changes quickly and easily.
Year on year sales
Ben Sherman has seen consistent year-on-year growth since the launch of the new platform, with a 31% increase in sales in the first year.
+35%
-5%
5%
0%
0%
+31%
+10%
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