M&Co

Rapid replatforming for M&Co

Timeless style from M&Co continues to shine as they re-platform from BigCommerce to Remarkable Commerce in only 10 weeks.

Client testimonial

Hear what our customers have to say about their experience with Remarkable Commerce.

Andrew Killingsworth, Owner of AK Retail

"We have big plans for the brand, with an immediate focus on M&Co has enormous potential, and we are excited to bring our expertise and experience to the table."

Andrew Killingsworth, Owner of AK RetailM&Co

The Results

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conversion rate growth

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Launched within 10 weeks

Overview

M&Co are a longstanding womenswear brand that was acquired by AK Retail Holdings (Yours Clothing group, which included the brands Yours, Long Tall Sally, Bad Rhino and Pixie Girl) in early 202. Yours Clothing Group had the plan to transform the brand into a successful online retailer and give their loyal customers a fresh collection of clothing to discover and purchase.

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iPhoneIphone screenshot
iPhoneIphone screenshot
iPhoneIphone screenshot
iPhoneIphone screenshot
iPhoneIphone screenshot

The challenge

Once AK Holdings took hold of the brand, it was clear that the company needed to freshen up its digital offering - rebuilding from the ground up on an agile, stable and scalable platform that would make it easy to innovate the customer journey across desktop and mobile experiences.

The previous eCommerce platform was operated by the previous owners and team, which was shut down and a holding page was created, whilst the new storefront was built. The biggest challenge was regarding the project timeline, and not wishing to keep customers waiting too long.

M&Co

The Solution: Launched within 10 weeks

The new owners of M&Co chose the Remarkable Commerce platform as the ideal foundation for reimagining the brand, as their other brands all use the same platform. Remarkable's ability for a rapid migration coupled with a lightning-fast, stable headless architecture, made it the ideal choice.

Quick Migration

Relaunched weeks later on the Remarkable Commerce platform, the new M&Co website is a high-speed and highly-optimised eCommerce store with improved customer journeys and UX.

WMS

Fully integrated with the Remarkable WMS, and connected with the other Yours Clothing group brands, M&Co is now operated efficiently and effectively. The shipping options match the other brands and orders are managed in the same process, allowing the group to offer great shipping and returns options from launch.

API First

The platform's headless, API-first architecture has accelerated the trading and performance for M&Co - streamlining marketplace integration, payment method expansion and the launch of a feature-rich mobile app, relying on a stable and fast API library.

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