Old to Bold - How SGS upgraded their eCommerce site
As the largest manufacturer of gas struts in the UK, SGS Engineering needed to upgrade their tired and old eCommerce activity to continue supplying trade and the public with high quality power tools from leading brands - both in the UK and abroad.
Client testimonial
Hear what our customers have to say about their experience with Remarkable Commerce.
"Our conversion rate has improved over 30% since launching 3 months ago."
The Results
increase in AOV
increase in engagement
revenue increase
increase in conversion rate
Overview
SGS Engineering who has over 20 years of experience manufacturing and supplying high-quality tools and equipment for gardens, garages, and trade, needed to upgrade their Magento ecommerce platform which has become unstable and outdated.
The challenge
Following initial conversations, SGS requested help uncovering, defining, and designing the roadmap for their new tech stack. Their first site was built using Magento Adobe Commerce and over 13 years, it had become a difficult technology to maintain and deliver growth from.
The new senior leadership team at SGS reviewed their technology stack and set upon finding a new digital partner, who could help them achieve their ambitious targets. The tool manufacturer has many facets to their business and wanted to ensure every product and service was given a new lease of life.
The Solution: Remarkable Commerce Platform
The replatforming project began in late 2023 and was live within 6 months. SGS worked closely with their dedicated build team at Remarkable, to integrate their existing systems and new solutions with the new platform.
We delivered several custom features for SGS which were instrumental and unique to their business:
Product Comparison tool
This feature can be found on PLP (Product Listing Pages) of the new storefront, Customers can easily select the compare icon which appears within a product tile, m when two or more are selected, a custom modal is show which compares the specifications of all selected products.
Gas Strut Finder
Customers can use a custom ‘finder’ feature to discover the exact model of gas strut required for their vehicle. The tool enables a customer to select the make and model, or part number, of their required gas strut, and find an exact match. This improves the accuracy of customers selecting the correct item.
Advanced Exact Postcode Delivery Pricing
Delivery costs are a huge factor for both D2C and B2B purchasing behaviours, therefore, SGS requested the capability of defining the delivery options and pricing, on multiple levels - such as exact-match postcodes (like NG15 0DT), part matched postcodes (like NG15) and even loose matched areas (like NG).
Comprehensive integrations to meet all your needs
Remarkable Commerce supports a wide range of popular integrations that are essential for SGS. From payment gateways to CRM solutions, our platform connects effortlessly with the tools you need to optimise every aspect of your business.
Loqate
Adyen
Paypal
Ask Bosco
Opayo Payment Gateway Integration
Bloomreach Merchandising System Integration
Key features
Deep integration with our WMS
Integrated with full Remarkable WMS for warehouse management for both eCommerce fulfilment and trade-counter replenishment.
Advanced promotion and voucher module
An advanced promotion and voucher module that allows SGS to create and manage promotions and discounts across its vast product range.
Fully flexible CMS page-builder
SGS have the ability to design, build and launch their own content landing pages, in the exact layout and style they wish, without any developer input.
Upgraded site search
The SGS customer relies on the native site search function to quickly discover products, so we upgraded the platform's search module with additional custom settings.
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