The Difference for Suit Direct is
REMARKABLE
Leading retailers rely on Remarkable Commerce for performance, innovation and growth.
year one sales growth
sales growth in 2021
Powering Suit Direct's Emergence as a Household Name
The Solution
- Migration to the Remarkable Commerce Platform was completed in eight weeks
- Advanced middleware integration with in-house ERP system Oasys
- eBay and Amazon integrations extend reach
- Advanced promotions system blends instore and web promotions, and more
- AI-driven Search & Merchandising functionality smooths the customer experience
- Advanced content management facility drives day to day efficiency
The Results
- 739% year-one sales growth
- 113% growth in 2021
- 29% average increase in mobile revenue year-on-year
Lee Sheldon-White, Baird Group.
The Challenge
Prior to establishing a close partnership with Remarkable Commerce, Suit Direct's online proposition site was built on the Magento platform and managed by an internal team based at The Baird Group HQ in Leeds.
However, after several years of continued investment the site had failed to deliver the anticipated returns. As a result, the board at The Baird Group resolved to take radical action and went out to market seeking a partner capable of delivering on its ambitions.
The Solution
The Baird Group chose Remarkable Commerce as its new digital partner and, just eight weeks later, the business was live on the Remarkable Commerce Platform.
Today the platform supports a high-performance, agile and endlessly flexible ecommerce site that supports Suit Direct's digital commerce strategy, thanks to a range of seamless integrations and full customisation of the underlying platform:
- Tight integration with The Baird Group EPOS System
- eBay and Amazon integrations are seamlessly managed from the website administration
- The platform effortlessly handles of thousands of orders per day, while advanced tolls across search, merchandising, promotions and content management drive tangible efficiencies
The long-standing partnership between The Baird Group and Remarkable Commerce continues to deliver growth year-on-year.
Stand-out Feature
With many thousands of product SKUs, Suit Direct were wishing to help their customers find the products they are interested in, with an interactive and useful product discovery tool. Suit Direct commissioned Remarkable Commerce to build a custom filtering function, where the customer choses their product attributes and sizes, and is then presented with the results.
Click here to take a look.
The Results
- 739% year-one sales growth
- 113% growth in 2021
- 29% average increase in mobile revenue year-on-year
The tech stack
The Remarkable Commerce team developed and maintains a heavily customised platform architecture for Suit Direct:
About Suit Direct
Suit Direct is part of The Baird Group, one of the UK's most diverse menswear companies operating at all levels of the market. With stores throughout the UK and a powerful online presence it has established itself as a household name in the mens' suits, accessories and shoes market.
Visit Suit Direct
