The Difference for Absolute Snow is

The Difference for Absolute Snow is
REMARKABLE

Leading retailers rely on Remarkable Commerce for performance, innovation and growth.

Absolute Snow Logo'
29%
conversion rate growth
Voted No.1
snowsport retailer
The Remarkable Difference

Crowning Absolute Snow as the UK's Number One

The Solution

  • Rapid delivery of complex replatforming project, including custom development
  • Fully integrated with internal systems for stock management (PIM), order processing (OMS) and customer relationship management (CRM)
  • Mailchimp integration for email marketing
  • Fully responsive design and build
  • Advanced promotion and voucher module
  • Advanced filtering and search systems
  • Bespoke CMS streamlines and adds pace to content management
  • Cybershop' in-store kiosk build and integration

The Results

  • Immediate 29% conversion rate improvement
  • Consistent 10% year-on-year conversion rate growth
  • 800,000 more organic search visitors per year
  • Cybershop kiosks connect in-store and digital
  • Voted UK's No.1 Snowsport Retailer
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Absolute Snow Site Screenshot'

Absolute Snow testimonial

Absolute Snow

The Challenge

Following several years of considerable growth and transition, Absolute Snow was ready to capitalise on growing brand awareness - by implementing a commerce platform with the tools and integrations it needed to innovate, optimise and accelerate its growth.

This would, however, be a complex migration requiring an array of seamless integrations with crucial back-end systems and processes - what's more, with peak trading on the horizon, it needed to be quick.

Absolute Snow

The Solution

Absolute Snow chose the Remarkable Commerce Platform for a number of reasons - speed of migration, access to an extensive engineering and developer team to support complex, custom integrations, and the platform's headless, API-first architecture.

  • A team of up to 10 Remarkable developers worked to customise the platform to meet Absolute Snow's needs - for instance replicating its bespoke nested department, multi-tiered navigation scheme
  • Seamless integrations maintained or strengthened the efficiencies delivered by Absolute Snow's back-end processes - encompassing ERP, warehousing, pick, pack and despatch
  • Rapid migration saw a new, responsive ecommerce site launch well ahead of peak trading - enhanced by powerful and intuitive content management, search and merchandising tools

Headless architecture has enabled Absolute Snow to move towards omnichannel - for instance installing a kiosk-based 'cybershop' in its showroom.

Absolute Snow

Stand-out Feature

Absolute Snow has a completely tailored back-office facility that allows its team to efficiently manage every aspect of day-to-day operations. This includes a custom PIM, OMS and warehouse management system. We also developed a custom 'cybershop' facility, which enables customers to place orders at the Absolute Snow HQ via a bank of kiosk terminals.

Absolute Snow Standout Feature
Absolute Snow

The Results

  • Immediate 29% conversion rate improvement
  • Consistent 10% year-on-year conversion rate growth
  • 800,000 more organic search visitors per year
  • Cybershop kiosks connect in-store and digital
  • 12m in online sales puts Absolute Snow in top spot
Absolute Snow

The tech stack

The Remarkable Commerce team developed and maintains heavily customised platform architecture for Absolute Snow:

Absolute Snow Tech Stack'

About Absolute Snow

Old Moss Bros. Building

The Boarding Company Limited (TBCL) trading as Absolute Snow is one of the largest independent retailers for outdoor extreme sports in the UK.

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In Summary - A long standing partnership that has delivered success for Absolute Snow, continually evolving their technologies and platform to keep them at the top of their sector.

Remarkable clients

Trusted by leading retailers