Interview with Inside Commerce Podcast (July 2024)
We were pleased to take part in the recent Inside Commerce podcast which is hosted by experienced industry consultants James Gurd and Paul Rogers.
Each quarter they interview key personnel from vendors like Remarkable Commerce for a roundup, this podcast was focused on Q2. Brad Houldsworth who is our Director for Sales and Strategy took part and answered questions about product launches and key focuses and strategies for the company going forward.
You can listen to the podcast here and below and Remarkable features from 27:02 to 35:40 - big thanks to Paul and James for asking us to be involved, we really love sharing what we are up and how we have been helping our clients.
Key Insights
Focus on 3 key areas based on industry and client demands: (1) CMS adding personalisation based on channel referrer, (2) Checkout – pay by link on Adyen where merchant can send custom URL and define custom pricing for products, (3) Shipping prices by region for greater control and do this by weight/size e.g. next day for NG different rate to London postcodes
Trends: composable trend towards component-based commerce, challenge to improve front-end capability like support for different front-end frameworks, focus on content and increasing integration between DAM and content campaigns
Q3: focus on becoming more specialised in product niches that aren’t as targeted by other vendors,