Q4 of the financial year is one of the busiest times for most retailers, featuring key events such as Halloween, Black Friday, Cyber Monday and ending in Christmas. Last year alone the British public forked out £24.2 billion on Christmas gifts (Finder.com) – so we definitely like splashing the cash, but we also want the best deals and experiences when we do it.
Ensuring that your business is set up to manage these peak trading times is essential. This applies to companies of all sizes – so whether you are a large, mid or small retailer here is our one pager on our top tips for how to successfully manage peak trading times with your ecommerce platform.
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